My Work

Headlines, hero copy and campaign lines for an athleisure and travel wear brand that's always on the move.

The voice behind a full athleisure and travel wear rebrand. This guide covers who the brand is, how it talks, and how to keep that consistent across every channel.

A full brand refresh for a medication management practice, built around warmth, clarity and patient-first care.

Putting faces to a mission: brand video I produced for Freedom Restoration Project, showing the staff who support domestic violence survivors on the Thai-Myanmar border.

Documentary for a women's boxing camp: interviews and B-roll shot on location, plus scripting, directing and producing through edit.

Meet the hearts behind Hone: brand intro video I scripted and directed for my own content marketing studio.

Redesigned a resource hub with Product and UX, and kept it running: co-managing the blog, editing, and contributing as a regular writer.